Effective July 10th, 2022
Last Updated October 3rd, 2022

Lead Flux, Inc. operates gosolarsmartelectricity.com and its affiliated entities ("Lead Flux, Inc.") are committed to respecting your privacy and protecting your personal information. This Privacy Policy explains the types of personal information we may collect from visitors to our websites, including www.gosolarsmartelectricity.com and all related websites, mobile apps, and web-based services (our "Sites"). This Policy also describes how we use personal information, the purpose for sharing and recipients of personal information, and your available rights and choices associated with that information.

This Privacy Policy is provided in a layered format. You can jump to a specific section by clicking on the section below:

Collection of Personal Information
Use of Personal Information
Sharing of Personal Information
Your Rights and Choices
Data Security
International Data Transfers
Cookie Policy
Children’s Privacy
Links to Other Websites
Changes to This Privacy Policy
Contact Us

This Privacy Policy does not apply to third-party websites, products or services, even if they link to our Sites. We recommend you review the privacy practices of those third parties before connecting accessing third party websites and sharing any personal information.

We also encourage you to review our Terms of Use and California Privacy Notice, to understand how your personal information will be treated as you make full use of our Sites. Unless otherwise defined in this Privacy Policy, capitalized terms used in this Privacy Policy have the same meanings as in our Terms of Use.

1. Collection of Personal Information

For purposes of this Privacy Policy, "personal information" means any information that relates to an identified or identifiable individual. The personal information we collect through our Sites will be apparent by the context of the page, and may include but is not limited to the following types of information.

a. Personal information you provide to us

We may collect the following personal information about you that you choose to provide us when you use our Sites:

Contact information. When you fill out an online webform with Lead Flux, Inc., you may be asked to provide your first and last name, email address, residential address, zip code, and phone number.
Commercial information. You may also be asked to provide various information related to your home and home energy usage, such as your utility provider, utility and average monthly electric bill, and the amount of solar exposure on your place of residence.

b. Information that we automatically collect

Our Sites use cookies and other tracking technologies such as web beacons, embedded scripts, and tags ("Cookies"), which collect information from you automatically as you use our Sites, including:

Browser and device data, such as IP address, device identifier, device type, operating system and Internet browser type, screen resolution, operating system name and version, device manufacturer and model, language, plug-ins, add-ons, and the language version of the Sites you are visiting; and
Usage data, such as geolocation data, browsing history, time spent on the Sites, pages visited, links clicked, language preferences, patterns of use, and the pages that led or referred you to our Site.

We also collect information about your online activities on websites and connected devices over time and across third-party websites, devices, apps, and other online features and services. For example, some of our community websites may use Google Analytics on our Sites to help us analyze your use of our Sites and diagnose technical issues. As another example, we may utilize cookies and other third party trackers that collect basic tracking information about users that click on links to our Promotions Providers’ websites from our Site.

You are specifically advised that, consistent with your agreed-upon Terms of Use, Our website utilizes tracking technologies to collect and record your activities and movements across our websites throughout your browsing session, including to track button clicks, mouse movements, scrolling, resizing, touches, keystrokes, data entered, device information and orientation, browser visual elements, and screen size ("Session Data"), for purposes of our own internal analytics and improving our products, services, and user experience. Such tracking may include recorded sessions, which we may play back for these purposes. We may share Session Data with, or Session Data may be created by, our third party analytics or service providers, which may change from time-to-time, for these exclusive purposes, who will use the Session Data solely on our behalf and for our benefit. Please review how your consent to the collection, use, and limited sharing of Session Data in our Terms of Use. Please review our Cookie Policy below for more information about our use of these technologies.

2. Use of Personal Information

a. Our products and services

We use the personal information we collect to provide, maintain and improve our Sites and the services that Lead Flux, Inc. offers through them (our "Services"). This includes:

To provide you with requested Services, which may include evaluations for home improvement products and services, including energy-related solutions.
To provide you with customer service and support, and to facilitate other communications that you request or that are required to render Services to you.
To provide you with information about new Services and other opportunities that we believe may be of interest to you, whether offered by us, Third-Parties, or Promotions Providers, and to personalize, measure, and improve such offers.
To perform analytics for new and existing Services, such as our user accounts and related features
To maintain and improve the quality of our Sites and Services
To grow our business, including to perform research and development, understand our user trends, and understand the effectiveness of our marketing
To protect ourselves, you, and others; prevent fraud; and create and maintain a trusted, secure, and reliable online environment
To comply with our legal obligations; respond to subpoenas, court orders, or legal process; or to establish or exercise our legal rights or defense against legal claims

b. Digital marketing communications from us

We may send you promotional email communications about Lead Flux, Inc., invite you to participate in events or promotions, or otherwise communicate with you for marketing purposes, as allowed by applicable law. For example, when we collect your contact information through your interaction with our Sites, we may use that information to follow up with you regarding an event or send you information that you have requested about Lead Flux, Inc.. You may opt out of receiving any, or all, of these communications from us via the unsubscribe link provided in such emails or by following further instructions provided in Your Rights and Choices.

3. Sharing of Personal Information

We may share your personal information with the following categories of third parties:

Our affiliates. We may share personal information with our affiliates to provide our Sites and Services and for internal administrative purposes.
Product/Service providers. We share personal information with our product/service providers, such as analytics, advertising, marketing, customer and technical support, and other services. These third parties have access to your personal information only to perform these tasks and are obligated not to disclose or use the information for any other purpose.
Third-Parties. We share personal information, either directly or through intermediary agents and/or entities (including, lead aggregators and vendors to such businesses), with one or more third-party entities, such as solar and/or home improvement product/service providers, marketers of such products/services, and/or affiliate companies (collectively, including intermediaries, "Third-Parties"). For example, we may share personal information with Third-Parties for their direct marketing purposes. We may also share personal information with Third-Parties at a point in time after it is initially collected.
Promotions Providers. In addition to Third-Parties, our Sites may also present offers for promotions for other products and services that may be of interest to you ("Promotions Providers"). We only share limited web tracking data with Promotions Providers if you choose to click on the hyperlinks we provide for their offers, which will take you to the Promotions Provider’s website.
Third-party platform advertising. We may share your information with third-party platform providers who assist us in serving advertising regarding the Sites and Services to others who may be interested. We also partner with third parties (such as Facebook and Google) who use Cookies to serve interest-based advertising and content on their respective third-party platforms that may be based on your preferences, location and/or interests.
Affiliate and business transfer. If Lead Flux, Inc. is involved in a merger, acquisition or asset sale, your personal information may be transferred. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.
Compliance and harm prevention. We may share personal information as we believe necessary (i) to comply with applicable law, rules and regulations; (ii) to enforce our contractual rights; (iii) to investigate possible wrongdoing in connection with the Site and Services; (iv) to protect and defend the rights, privacy, safety and property of Lead Flux, Inc., you or others; and (v) to respond to requests from courts, law enforcement agencies, regulatory agencies, and other public and government authorities.

The selection of a Third-Party to acquire your personal information may be determined by a comparison with available products/services, including solar and/or home improvement-related products/services. The position of each potential purchaser may also be determined primarily by the price the purchaser is willing to pay for the information (e.g., the higher the price, the better the purchaser's position).

We may create aggregated, anonymous or de-identified data from personal information by removing data components that make the data personally identifiable to you or through obfuscation or other means. Our use of aggregated, anonymized and de-identified data is not subject to this Privacy Policy.

4. Your Rights and Choices

You may have rights and choices regarding our use and disclosure of your personal information. Unless instructed otherwise, you can exercise these rights and choices using the information in the Contact Us section at the end of this Policy.

Opting out of receiving electronic communications from us. If you no longer wish to receive promotional email communications from us, you may opt out via the unsubscribe link included in such emails or by emailing us at info+gosolarsmartelectricity.com@smartsolarsavings.com. We will comply with your request as soon as reasonably practicable. Please note that if you opt out of receiving promotional emails from us, we may still send you important administrative messages that are required in order to provide you with our Services or for other reasons disclosed in this Policy.
Your California privacy rights. If you are a California resident, you may visit our California Privacy Notice to learn more about the personal information we collect, use and disclose, as well as your privacy rights related to your personal information under the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and other state laws.
Your Nevada privacy rights. Nevada residents have the right to request to opt out of any "sale" of their personal information under Nevada SB 220. You may request to opt out of the future sale of your personal information. If you are a Nevada resident and would like to make such a request, please email us at Lead Flux, Inc. and provide "Nevada Privacy Rights" in the subject line. You must include your full name, email address and postal address in your request so that we can verify your Nevada residence and respond. In the event we sell your personal information after the receipt of your request, we will make reasonable efforts to comply with such request.
Your Virginia privacy rights. If you are a Virginia resident, you may visit our Virginia Privacy Notice to learn more about the personal data we collect, use and disclose, as well as your privacy rights related to your personal data under the Virginia Consumer Data Protection Act (VCDPA) and other state laws.

5. Data Security

The security of your personal information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. We maintain appropriate technical, administrative and physical safeguards to help protect the security of your personal information against unauthorized access, destruction, loss, alteration, disclosure or misuse. The security of your personal information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. We maintain appropriate technical, administrative and physical safeguards to help protect the security of your personal information against unauthorized access, destruction, loss, alteration, disclosure or misuse.

6. International Data Transfers

Our Sites are operated exclusively in the United States and intended for users located in the United States. We may transfer, store and use information we collect and maintain about you, including personal information outside of your state, province, country or other governmental jurisdiction. The data protection laws in the jurisdiction in which we process personal information may differ from those of your jurisdiction, and in certain circumstances, your personal information may be subject to access requests from governments, courts, law enforcement agencies or regulatory agencies in those other jurisdictions. By using the Sites or providing us with any information, you consent to the transfer and processing of your information, including personal information, in the United States as set forth in this Privacy Policy.

7. Cookie Policy

When you visit our Sites, we may collect information from you automatically through Cookies. We also rely on partners to provide many features of our Sites using data about your use of the Sites. We use Cookies for the following purposes:

Necessity. To enable features that are necessary for providing you the services on our Sites, such as keeping you signed in, improving security, and preventing and detecting fraud.
Preference. To allow us to remember your preferences and identify you when you return to our Sites.
Analytics. To allow us to understand how our Sites are being used, track site performance and content views, and make improvements to the content, products or services.
Advertising. To deliver targeted advertising based on your preferences, location, and/or interests across different services and devices and measuring effectiveness of ads.
Social Media. To enable the sharing of content from our Sites through social networking and other sites.

You can modify your browser settings to decline or accept Cookies. However, in a few cases, some of our Sites’ features may not function as designed.

If you wish to opt out of our sharing of the data that is gathered when you visit our Site for purposes of targeted digital advertising, we encourage you to visit the Network Advertising Initiative or the Digital Advertising Alliance’s Self-Regulatory Program for Online Behavioral Advertising for more information about opting out of seeing targeted digital advertisements. Similarly, you can learn about your options to opt out of mobile app tracking by certain advertising networks through your device settings. You may also visit these websites for more information on how you can opt back in to the sharing of data. Please note that Lead Flux, Inc. does not maintain this web tracking data in an identifiable manner.

Opting out of advertising networks does not necessarily mean that you will not receive advertisements while using our Sites or on other websites.

We do not support Do Not Track functionality. Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked. You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

8. Children’s Privacy

The Sites are intended for a general audience and we do not knowingly collect personal information from children under age 18 through the Sites.

If you are a parent or guardian and you are aware that a child under age 13 has provided us with personal information without parental consent, please contact us using the information in the Contact Us section. If we become aware that we have collected personal information from children under age 13 without verification of parental consent, we will take steps to remove that information from our servers.

9. Links to Other Websites

Our Sites may contain links to other websites that are not operated by Lead Flux, Inc.. We strongly suggest you review their privacy policies. If any linked website is not owned or controlled by us, we are not responsible for its content or privacy policies, or the practices of the operator of the website or services.

10. Changes to This Privacy Policy

We may change this Privacy Policy from time to time to reflect new services or changes in our data practices or relevant laws. The "effective date" legend at the top of this Privacy Policy indicates when this Privacy Policy was last revised. Any changes are effective when we post the revised Privacy Policy on the Sites. If we make any material changes to this Privacy Policy, we will take reasonable measures to notify you via email and/or a prominent notice on our Platform prior to the change becoming effective, and will update the effective date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy or wish to exercise one of your privacy rights, please contact us by emailing info+gosolarsmartelectricity.com@smartsolarsavings.com or sending a letter to:

Lead Flux, Inc.
1740 H. Dell Range Blvd #281
Cheyenne, WY 82009

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